Designer Samy Rio is working on the ecological turnaround in mass production - with sustainable materials and refined aesthetics.

Bamboo, due to its natural characteristics and abundance, is practical as a substitute for products traditionally produced in plastics or metals. The wood requires considerably less processing, and is in fact, already a semi-finished product for the get-go. By rethinking the design and manufacture of products, it’s possible to create in a controlled, sustainable cycle.

Samy Rio knows the crime scene inspector problem: “Why do I keep dealing with bamboo? That's the question everyone asks, ”he says with a laugh. But he has good reasons: “I really enjoy working with it because the material offers almost endless possibilities. It is also sustainable.” Important for him in view of the necessary ecological change.