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Concrete Stories
under the patronage of
Rubra Restaurant by Ignacio Urquiza + Ana Paula de Alba
@zaxarovcom
Sep 25, 2025

In Punta Mita, Mexico, Rubra by Ignacio Urquiza + Ana Paula de Alba offers a monolithic, sensory immersion in sand, light, and jungle calm.

Rubra Restaurant is less a building than a spatial experience—a kind of constructed hush amidst the lush, coastal foliage. Guests arrive via a path that winds through vegetation, dislocating them from any urban rhythm and guiding them toward a modest, almost reticent blind façade. From here, architecture becomes choreography: a narrow, low tunnel opens onto a vast terrace overlooking the Sierra Madre Occidental and Banderas Bay, a controlled reveal that feels at once intimate and theatrical.

Rubra’s spatial logic is defined not by spectacle but by modulation. A composition of sculptural volumes—each differing in height, size, and function—subtly organizes the site. These elements house the open kitchen, bars, and wine cellar, while also forming seating areas and flowerbeds. Their configuration directs both movement and sightlines, ensuring that one’s gaze is always met by the natural sublime: the horizon, the jungle, the sea. There is a palpable tension here between structure and landscape, with breezes slipping through the architecture, and sightlines carefully calibrated to avoid any glimpse of the built world beyond.

The architectural materiality is monolithic, yet strangely soft. Pablo Kobayashi’s collaboration with the architects resulted in a stained and textured concrete that closely mimics the sandy tones of the site—a nod to local terrain that borders on abstraction. Rounded corners and precise modulation evoke a restrained modernism with regional sensitivity, recalling the vernacular of Mexico’s Pacific coast without ever lapsing into pastiche. The wood-toned furniture and endemic vegetation designed by Thalia Davidoff complete this palette, ensuring that every material decision operates within the same chromatic harmony.

Light at Rubra is both material and metaphor. A ten-by-fifteen-meter roof hovers over the main terrace, supported not by traditional columns but by the architectural volumes themselves. This roof—a pergola grid inset with wooden lattices—filters sunlight like palm leaves, casting a dappled chiaroscuro that evokes the timeless comfort of an enramada. Depending on the weather, the space can shift between open-air dining and a glass-enclosed interior, maintaining the illusion of being outside, always in dialogue with the surrounding elements.

Everything within Rubra is bespoke. The tables, chairs, coat stands—even the pans and tableware—were custom-designed, either by the architects themselves or in collaboration with artisans like Claire Lippman, Nouvel Glass, Mauviel, and Carlos Matos. This granular level of attention turns each dining experience into something tactile and curated. Soto-Innes’s cuisine becomes part of the architecture, as much about taste as about tactility, ambiance, and spatial rhythm.

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but there is more.
Become a Thisispaper+ member today to unlock full access to our magazine, advanced tools, and support our work.
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@zaxarovcom
Sep 25, 2025

In Punta Mita, Mexico, Rubra by Ignacio Urquiza + Ana Paula de Alba offers a monolithic, sensory immersion in sand, light, and jungle calm.

Rubra Restaurant is less a building than a spatial experience—a kind of constructed hush amidst the lush, coastal foliage. Guests arrive via a path that winds through vegetation, dislocating them from any urban rhythm and guiding them toward a modest, almost reticent blind façade. From here, architecture becomes choreography: a narrow, low tunnel opens onto a vast terrace overlooking the Sierra Madre Occidental and Banderas Bay, a controlled reveal that feels at once intimate and theatrical.

Rubra’s spatial logic is defined not by spectacle but by modulation. A composition of sculptural volumes—each differing in height, size, and function—subtly organizes the site. These elements house the open kitchen, bars, and wine cellar, while also forming seating areas and flowerbeds. Their configuration directs both movement and sightlines, ensuring that one’s gaze is always met by the natural sublime: the horizon, the jungle, the sea. There is a palpable tension here between structure and landscape, with breezes slipping through the architecture, and sightlines carefully calibrated to avoid any glimpse of the built world beyond.

The architectural materiality is monolithic, yet strangely soft. Pablo Kobayashi’s collaboration with the architects resulted in a stained and textured concrete that closely mimics the sandy tones of the site—a nod to local terrain that borders on abstraction. Rounded corners and precise modulation evoke a restrained modernism with regional sensitivity, recalling the vernacular of Mexico’s Pacific coast without ever lapsing into pastiche. The wood-toned furniture and endemic vegetation designed by Thalia Davidoff complete this palette, ensuring that every material decision operates within the same chromatic harmony.

Light at Rubra is both material and metaphor. A ten-by-fifteen-meter roof hovers over the main terrace, supported not by traditional columns but by the architectural volumes themselves. This roof—a pergola grid inset with wooden lattices—filters sunlight like palm leaves, casting a dappled chiaroscuro that evokes the timeless comfort of an enramada. Depending on the weather, the space can shift between open-air dining and a glass-enclosed interior, maintaining the illusion of being outside, always in dialogue with the surrounding elements.

Everything within Rubra is bespoke. The tables, chairs, coat stands—even the pans and tableware—were custom-designed, either by the architects themselves or in collaboration with artisans like Claire Lippman, Nouvel Glass, Mauviel, and Carlos Matos. This granular level of attention turns each dining experience into something tactile and curated. Soto-Innes’s cuisine becomes part of the architecture, as much about taste as about tactility, ambiance, and spatial rhythm.

Interested in Showcasing Your Work?

If you would like to feature your works on Thisispaper, please visit our Submission page and subscribe to Thisispaper+. Once your submission is approved, your work will be showcased to our global audience of 2 million art, architecture, and design professionals and enthusiasts.
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