Focused and striking, Cho Giseok's 'Flower Study' continually pushes the constraints of beauty.
Feeding his affinity for the unconventional. In every carefully constructed image, the colors, lighting, and props transform the model into a fantastical character, oozing with narrative and spirit.
Human and nature are juxtaposed in Korean visual artist Cho Gi-Seok’s. From turning the human form into organic likenesses of flowers to drawing on themes of nostalgia, the images find harmony through their uncanny allure.
In his Flower Study series in which diptychs of flowers and people are composed to highlight their similarities. In most of Cho’s photographs feature resilient blooms bursting forth from cracks and holes in porcelain sculptures of the human form, while others depict flowers alone, dripping with nectar or arranged in an almost architectural formation. As a recurring motif in the artist’s work, the flowers represent harmony with nature. However, for this special series he was closely working with very talented Hyunwoo Lee, who designed exquisite hair pieces based on the forms of flowers. Feeding his affinity for the unconventional, the Seoul-based hairstylist has developed a personal style that allows him to elevate hair as a structural main component in each project, never allowing it to fade into the background as an afterthought.
Based in Seoul, Cho is at the forefront of emerging talent in South Korea. The artist’s polished yet raw style has lent itself to a number of creative collaborations with fashion brands like Nike, Adidas, and Cartier, in addition to editorial work with publications such as Vogue Korea, CR Fashion Book, and others. Cho is also the creative director of his own fashion brand, Kusikohc.